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Salesforce Certified Marketing Cloud Engagement Administrator Sample Questions (Q146-Q151):

NEW QUESTION # 146
A Marketing Cloud admin is configuring the Marketing Cloud data model for the first time. Journey Builder with of messages being sent to customers, based on if there has been an order or not. There are two existing data model Orders:
- Customers contains information about subscribers including Email Address, First Name, Last name.
- Orders contains information about the orders and includes the unique identifier of the customer In which two ways should the admin configure Data Designer to allow this data to be used within a journey?
Choose 2 answers

A. Link the Customers data extension to the data model using Email Address
B. Link the Customers data extension to the data model using Customer ID
C. Link the Orders data extension to the Customers data extension using a Many-to-Many relationship
D. Link the Orders data extension to the Customers data extension using a One-to-Many relationship

Answer: B,D

Explanation:
To configure the data model in Marketing Cloud for effective use in Journey Builder:
Customer ID Linkage: Connect the Customers data extension to the data model using the Customer ID. This serves as a unique identifier to relate customer records across different data extensions.
One-to-Many Relationship: Establish a One-to-Many relationship between the Orders data extension and the Customers data extension. This setup accurately reflects that each customer can have multiple orders but each order is linked to only one customer, facilitating targeted messaging based on order status.
Reference: Salesforce Marketing Cloud Data Designer Documentation

NEW QUESTION # 147
A Marketing Cloud admin has been asked to include Sales Cloud data in their queries.
Which future would allow this functionality?

A. Synchronized Data Sources.
B. Cloud Pages
C. Query Studio
D. Journey Builder

Answer: A

Explanation:
To use Sales Cloud data in their queries, the admin should use Synchronized Data Sources. This feature allows Marketing Cloud to automatically import and update data from Sales Cloud objects and fields. The data is stored in data extensions that can be queried using SQL.

NEW QUESTION # 148
Northern Trail Outfitters wants to send a custom survey to customers asking about their experience following a recent purchase.
Which feature should be used to create a survey form?

A. Mobile Connect
B. Smart Capture
C. Content Builder
D. Profile Center

Answer: B

Explanation:
Smart Capture is the feature that should be used to create a survey form. Smart Capture is a feature that allows marketers to create and insert forms within landing pages or emails, such as surveys, polls, or feedback requests. Smart Capture can be customized with different fields, labels, buttons, and actions. Smart Capture can capture subscriber responses and store them in a data extension or update existing records in Marketing Cloud.

NEW QUESTION # 149
A Marketing manager requests to receive an email, once a week, with high-level metrics in a standard format. Specifically, the manager wants to know how many emails were sent in the last week.
What location and activity would allow the Marketing Cloud admin to complete the request?

A. Automation Studio: Create a Report Activity to run every seven days.
B. Email Studio: Select "Account Send Summary" in Tracking Reports and schedule a weekly report to be sent.
C. Automation studio: Create a Query Activity to query data from the "Sent" Data view, then use an Email activity to activate the sending of the data.
D. Analytics Builder: Select the "Account Send Summary" in Reports and schedule a weekly report to be sent.

Answer: D

Explanation:
To create and schedule a weekly report with high-level metrics, the Marketing Cloud admin should use Analytics Builder. Analytics Builder allows users to create, view, and share reports and dashboards. The Account Send Summary report shows how many emails were sent in a given time period.

NEW QUESTION # 150
Which two data structures could be configured to appear in the out-of-the-box Subscription center? Choose 2 answers

A. Lists
B. Data Extensions
C. Groups
D. Publication Lists

Answer: A,D

Explanation:
The out-of-the-box Subscription center can display Publication Lists and Lists as options for subscribers to opt in or out of. Data Extensions and Groups are not supported by the default Subscription center.

NEW QUESTION # 151
......

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Latest Salesforce Certified Marketing Cloud Engagement Administrator braindumps torrent & MCE-Admn-201 pass test guaranteed

100% Pass 2026 MCE-Admn-201: Salesforce Certified Marketing Cloud Engagement Administrator Useful Latest Exam Preparation

Salesforce Certified Marketing Cloud Engagement Administrator Sample Questions (Q146-Q151):

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